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	<title>ZipSearch! Blog</title>
	<link>http://www.zipsearch.com/blog</link>
	<description>Your Best Resource for Lead Generation tips in the Mortgage and Insurance Industry.</description>
	<lastBuildDate>Fri, 20 Jun 2008 16:48:37 +0000</lastBuildDate>
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		<title>Refinance Leads, You Need to Work Them!</title>
		<description><![CDATA[We have now completed the third week of June, and the ratio of Refinance Leads to Purchase Leads is still flirting with the 90% line. As the month ends, Refinance Leads should only get stronger as people try to recover.
Remember, refinance is where the business is. Stay Focused, be Persistent, and Follow Up with your [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/06/20/refinance-leads-you-need-to-work-them/</link>
			</item>
	<item>
		<title>Refinance Leads: It&#8217;s all about Potential</title>
		<description><![CDATA[June is still holding strong in regards to Refinance Mortgage Leads. With the ratio of Refinance Leads to Purchase Leads flirting with the 90% line, it’s safe to bet that the month will go to Refinance.
With that being said, make sure to keep pushing those leads; there is still opportunity out there. You need to [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/06/12/refinance-leads-its-all-about-potential/</link>
			</item>
	<item>
		<title>Mortgage Leads Quality Update</title>
		<description><![CDATA[Great news in ZipSearch Land.  According to our latest mortgage leads improvement analysis completed yesterday, our new quality centered algorithm has drastically improved the quality of our mortgage leads by up to 300% by key performance indicators. Contact ratios are higher, disconnected phone numbers have been drastically decreased, and many of our client/partners already reported [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/06/07/mortgage-leads-quality-update/</link>
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		<title>June Gloom? Not for Refinance Mortgage Leads!</title>
		<description><![CDATA[At ZipSearch, we find our selves in the first week of June. Now, for us San Diegans it’s the start of what we call June Gloom, where every morning is met with overcast skies till the mid to late afternoon. But with conventional refinance leads holding strong at 85%, it’s much easier to deal with.
With [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/06/05/june-gloom-not-for-refinance-mortgage-leads/</link>
			</item>
	<item>
		<title>Follow The ZipSearch Marketing Department</title>
		<description><![CDATA[It is official. You can now follow the daily activities, well most of them, of the ZipSearch marketing department on Twitter. What is Twitter? If don&#8217;t already know it is a cross between instant messaging and email. A Twitter user leaves short 140 character messages or notes throughout the day, basically posting what they are [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/05/30/follow-the-zipsearch-marketing-department/</link>
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		<title>Closing Refinance Numbers in May, Opening Doors</title>
		<description><![CDATA[As the month of May closes we see the numbers holding strong. Refinance Leads to Purchase Leads continue to stay above 85%. Also the numbers for Conventional to Subprime are holding strong.
What has become apparent is that there is a lot of opportunity out there. When you look at the purchase side of things, you [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/05/29/closing-refinance-numbers-in-may-opening-doors/</link>
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		<title>In The Merry Month of May!</title>
		<description><![CDATA[How the time flies. With May past half way, the refinance to purchase ratio is holding at above 85%. Which is down compared to the past months. But this is going to be expected as the market starts to shift to the land of buyers.
With that said, our Marketing team is still working hard, and [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/05/23/in-the-mary-month-of-may/</link>
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		<title>Leads:  Instant Gratification or Investment?</title>
		<description><![CDATA[Over the last 7 years I have worked with real estate agents and lenders on either generating their own leads or purchasing leads as a means to be successful.  The one thing that constantly resonates is the frustration the lender or realtor feels if that lead is not ready to make a move instantly.  The [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/05/13/leads-instant-gratification-or-investment/</link>
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		<title>Yee Haa! Refi Ratio is Still High</title>
		<description><![CDATA[Another phenomenal week flies by us here in sunny San Diego and while I was a little under the weather the refinance ratio was not. If you are an advertiser on one of our flat fee websites you are seeing a good ratio of refinance leads to purchase leads.
This means no waiting for consumers to [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/05/12/yee-haa-refi-ratio-is-still-high/</link>
			</item>
	<item>
		<title>Refinance Mortgage Leads Ratio is Steady</title>
		<description><![CDATA[Another week has flown by us and marketing is still producing a large percentage of refinance mortgage leads to purchase mortgage leads.
I expect at some point these ratios will begin to shift once the market officially becomes a buyers market. Until then here are a few examples of what we are currently producing.
Kansas refinance mortgage [...]]]></description>
		<link>http://www.zipsearch.com/blog/2008/05/06/refinance-mortgage-leads-ratio-is-steady/</link>
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