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Posted by Michael Ferree | March 12th 1:17 pm

Some of you that frequent the ZipSearch blog may be wondering why we post this data on a weekly basis. I want to take a brief moment to tell you why. Here at ZipSearch we have two marketing programs. The first is the typical Pay Per Leads product that is similar to what the majority of the industry sells. The second is a flat fee directory listing and this is where these numbers become very important. The directory listing are not filtered and an advertiser could receive both purchase and refinance leads through their campaigns. The numbers that we present in these posts give our Flat Fee clients an idea of what the refinance to purchase ratios trends are for the month.
So with out any further jabbering March numbers month to date are showing 90% + refinance leads over all. Here are a couple of states that I will highlight:

Colorado Good Credit: 95% refinance mortgage leads

California Good Credit: 91% refinance mortgage leads

Oregon Good Credit: 91% refinance mortgage leads

These number are fantastic for our flat fee clients and represent a GREAT opportunity to capture quality leads a phenomenal price.

This entry was posted on Wednesday, March 12th, 2008 at 1:17 pm and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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