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Michigan Life Insurance Lead Sales
Author David Schneider | Oct 28,2007  |  Print  | Share This
Nancy is a Michigan life insurance agent. She has been in the business for the last 15 years. Throughout her career, she has worked hard to develop a solid customer base, and she is one of the top insurance agents in the state. However, now that her husband has retired she wants to reduce how much time she spends in the office. In order to do this and still maintain her current income level, she needs to increase her income base so that she can afford to hire a couple of junior agents to run the office while she is traveling. After talking with a business analyst, she decided to invest in a life insurance leads generating service. To her pleasant surprise, she was able to grow her company by 25 percent within the first three months of using the service.

Selecting Criteria for Michigan Life Insurance Lead Sales

In order to get the most from your Michigan life insurance leads, you need to select criteria that match the life insurance products that you offer. For example, you may want to select an age group to target, a life insurance amount range or you may want to limit your search for leads by specific risk factors like non-smokers.

How Many Leads to Buy in Michigan

The number of leads that you buy is going to impact how many new customers you are able to recruit. When deciding how many leads to buy you need to examine the lead generating services sales rate. For example, if the company has an average sales rate of 15 percent and you want to increase your customer base by 20 people over the next month, then you will want to order at least 134 leads. Nancy is a Michigan life insurance agent. She has been in the business for the last 15 years. Throughout her career, she has worked hard to develop a solid customer base, and she is one of the top insurance agents in the state. However, now that her husband has retired she wants to reduce how much time she spends in the office. In order to do this and still maintain her current income level, she needs to increase her income base so that she can afford to hire a couple of junior agents to run the office while she is traveling. After talking with a business analyst, she decided to invest in a life insurance leads generating service. To her pleasant surprise, she was able to grow her company by 25 percent within the first three months of using the service.

Selecting Criteria for Michigan Life Insurance Lead Sales

In order to get the most from your Michigan life insurance leads, you need to select criteria that match the life insurance products that you offer. For example, you may want to select an age group to target, a life insurance amount range or you may want to limit your search for leads by specific risk factors like non-smokers.

How Many Leads to Buy in Michigan

The number of leads that you buy is going to impact how many new customers you are able to recruit. When deciding how many leads to buy you need to examine the lead generating services sales rate. For example, if the company has an average sales rate of 15 percent and you want to increase your customer base by 20 people over the next month, then you will want to order at least 134 leads.
 
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