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Five Unusual Ways to Find Life Insurance Leads you can Close
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As a life insurance professional, you are familiar with the traditional methods of finding life insurance leads. You know the techniques, such as using lead companies, having a website and more.
These often work, but why not try some unusual techniques? It certainly won’t hurt and you just might grow your business with these methods. The great thing about these methods is that they all introduce you to life insurance leads you can close.
No. 1 -- Funeral Homes and Life Insurance Leads
No one likes to talk about it, but life insurance is about death. What happens to your loved ones should you pass on? As important as these issues are, most people prefer never to think about them.
As you know, you can’t close a customer who doesn’t want to talk about what you are selling. The way to overcome this, however, is to bring up the subject when it is on a person’s mind. There is no better place than around funerals.
It would be insensitive to approach families directly. However, you can have sales literature on hand. Additionally, see if you can get contact information from the funeral home. Shortly after the funeral, send your literature to the families.
No. 2 -- Weddings and Life Insurance Leads You Can Close
If funeral homes are too morbid for you, then consider trying to reach people who are getting married. Most single people never think about life insurance. After all, who would be named beneficiary?
When people get married, however, they have someone to worry about should something tragic happen. You can sell them piece of mind, which makes the sales easier to close. Try collaborating with wedding planners or wedding coordinators. Leave brochures with them and see if you can acquire contact information.
No. 3 –- Life Insurance Leads at Hospitals
Hospitals are a great source of leads in much the same way as funeral homes. Hospital often force people to confront thoughts on mortality and new life. Both situations are fertile ground for selling life insurance. You will have to be respectful of people going through stressful times. However, a delicate touch could turn into many great leads that you can close.
No. 4 –- Life Insurance Leads and Schools
For some people, it takes being married and having kids before the idea of future uncertainty really kicks in. A good way to reach these people is through schools. If you don’t belong to the PTA, for example, join immediately. You’ll automatically have some good contacts who may refer you to potential customers.
No. 5 -- Life Insurance Websites and Leads You Can Close
Though you should have your own company website, this method involves visiting other life insurance sites. In particular, look for sites that have message boards where people post questions they have about life insurance. These people are just waiting for you to come and sell to them.
As a life insurance professional, you are familiar with the traditional methods of finding life insurance leads. You know the techniques, such as using lead companies, having a website and more.
These often work, but why not try some unusual techniques? It certainly won’t hurt and you just might grow your business with these methods. The great thing about these methods is that they all introduce you to life insurance leads you can close.
No. 1 -- Funeral Homes and Life Insurance Leads
No one likes to talk about it, but life insurance is about death. What happens to your loved ones should you pass on? As important as these issues are, most people prefer never to think about them.
As you know, you can’t close a customer who doesn’t want to talk about what you are selling. The way to overcome this, however, is to bring up the subject when it is on a person’s mind. There is no better place than around funerals.
It would be insensitive to approach families directly. However, you can have sales literature on hand. Additionally, see if you can get contact information from the funeral home. Shortly after the funeral, send your literature to the families.
No. 2 -- Weddings and Life Insurance Leads You Can Close
If funeral homes are too morbid for you, then consider trying to reach people who are getting married. Most single people never think about life insurance. After all, who would be named beneficiary?
When people get married, however, they have someone to worry about should something tragic happen. You can sell them piece of mind, which makes the sales easier to close. Try collaborating with wedding planners or wedding coordinators. Leave brochures with them and see if you can acquire contact information.
No. 3 –- Life Insurance Leads at Hospitals
Hospitals are a great source of leads in much the same way as funeral homes. Hospital often force people to confront thoughts on mortality and new life. Both situations are fertile ground for selling life insurance. You will have to be respectful of people going through stressful times. However, a delicate touch could turn into many great leads that you can close.
No. 4 –- Life Insurance Leads and Schools
For some people, it takes being married and having kids before the idea of future uncertainty really kicks in. A good way to reach these people is through schools. If you don’t belong to the PTA, for example, join immediately. You’ll automatically have some good contacts who may refer you to potential customers.
No. 5 -- Life Insurance Websites and Leads You Can Close
Though you should have your own company website, this method involves visiting other life insurance sites. In particular, look for sites that have message boards where people post questions they have about life insurance. These people are just waiting for you to come and sell to them. |
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